Magento SEO Tips for Better Search Engine Rankings !!

 

Magento is a feature-rich platform for your eCommerce store because of the various features and critical benefits that it offers. Magento is packed with resources to ensure that you rank high in the search ranking.

If you follow and implement Magento SEO correctly, you will be one step closer to bringing in quality organic traffic and drive qualified leads to your Magento eCommerce store. And then leads will then convert to paying customers.





So, here are a few Magento SEO tips to improve your search engine rankings:

Upgrade to Magento 2: If you haven’t yet migrated to Magneto 2 and still running on Magento 1, it’s high time you shift. If you need help in Magento 1 to Magento 2 Migration, we are here to help.

Change Default settings: When you are setting up your Magento 2 store, the default Title and Meta Description need to be changed immediately! To do so, go to Content > Design > Configuration, click edit. Then scroll down to find the HTML Head section, where you can edit your store’s default title, description, keywords, etc.

Implement an SEO-Friendly URL Structure: SEO friendly URL structure is easy to remember and is search engine friendly. The best examples of SEO friendly URL structure are:

·        Category page: website.com/category/

·        Sub-category page: website.com/category/sub-category/

·        Product page: website.com/category-sub-category/product-name/

Optimise Meta Tags: Meta tags such as your page title and page description are crucial for your Magento eCommerce SEO. It is essential for both your search engine rankings and the click-through rate.

Create Unique Product Descriptions:Product pages that contain very little or no unique information doesn’t rank well in search results. Create unique product descriptions to make sure that your product pages start to rank high in SERPs.

Improve Internal Linking: Internal linking is good for SEO as well as the audience. A good internal linking structure is essential for search engines to ensure that your website is crawled easily. It helps to understand the hierarchical structure.

Optimise Images: Optimising images is crucial for your website and search rankings. You can do so by using descriptive file-names (including keywords), using keywords in image-alt tags, compressing the size. 

Speed Up Your Website: Speed is utmost important. If a website takes too long to load, people will sure navigate to another search result. Google takes page speed into account as a ranking factor specifically for mobile. Page speed is a crucial parameter to optimise your website.

Need Magento Web Development in Melbourne?



Migrating from Magneto 1 to Magento isn’t easy, and you may need an expert & experienced Magento development team in Melbourne for the task. That’s the reason why small and medium companies partner with Magento Web development agency that specialises in Magento SEO. With an expert in Magento SEO agency managing your website, your team can focus on the other business operation related to the products and services.

Comments

Post a Comment

Popular posts from this blog

Empowering E-Commerce Success: Unleash Your Potential with Our Magento Development Services in Melbourne

Image
  Magento Web Development Melbourne In today's digitally driven world, a robust and dynamic e-commerce platform is the cornerstone of success for businesses across industries. Enter Magento – a versatile, feature-rich, and highly customisable e-commerce solution that empowers businesses to create engaging online stores. At Webplanners, we take Magento to the next level by offering top-notch Magento development services in Melbourne . In this blog, we'll explore how our expertise can transform your e-commerce aspirations into reality. The Magic of Magento Magento has earned its reputation as one of the most powerful e-commerce platforms available today. Its flexibility, scalability, and extensive range of features make it a prime choice for businesses looking to establish or enhance their online presence. From seamless product management to secure payment gateways and engaging user experiences, Magento offers a comprehensive suite of tools that cater to both B2B and B2C busi
Read more

How Blockchain will impact SEO?

Image
Everyone wants to know about the emerging powerhouse-blockchain. How did it evolve? What possibilities does it bring to internet marketing? What are the major bitcoin protocols? And most of all what is a blockchain? We understand you need all questions answered- and that’s what we have done here. Considering the privacy and security of data broadcasting in SEO Melbourne , blockchain is an impressive technology. First of all- Blockchain is not bitcoin. But we do know why people might think it is. When the block chain technology or concept was first incepted back in 2009, it was because of bitcoin. Now the technology is used for a variety of things from finance, medicine, governmental data and records and so on. The appeal of blockchain technology as you will find out later is its incredible security capabilities. Essentially, it’s a validated and decentralised database which stores track of value exchange. For example, when person X needs an information or serv
Read more

Anticipated Trends in Digital Marketing for 2024

Image
 The digital marketing world is still changing quickly as we enter the second month of 2024, which presents opportunities and difficulties for companies looking to keep ahead of the curve. Remaining up to date with developing trends and technologies is essential in this fast-paced world to stay successful and relevant.   Let's explore some key aspects to anticipate in digital marketing for the year ahead.   Enhanced Personalisation   Although personalisation has long been a key component of successful digital marketing , we predict even more advancements in this field in 2024. Marketing professionals may use data to create hyper-targeted campaigns that are customised to each individual's interests and habits thanks to developments in artificial intelligence and machine learning.   Delivering relevant and engaging experiences that connect with consumers deeper will be the main focus, from dynamic email marketing to tailored content recommendations.   Voice Search Opti
Read more